Snoop Dogg is opening his second Smoke Weed Every Day (S.W.E.D.) store in Amsterdam where he'll offer high-quality cannabis products, exclusive strains, and custom cannabis accessories. The S.W.E.D. Amsterdam store will feature a modern design reflecting Snoop Dogg's West Coast roots over a two-floor design with a retail area and a social lounge open to both locals and tourists.
Snoop Dogg expands his cannabis brand globally. Following the successful launch of his first Smoke Weed Every Day (S.W.E.D.) store in Los Angeles, Snoop Dogg is proud to announce the opening of his second S.W.E.D. store, located in the heart of Amsterdam at Marnixstraat 333, 1016 TC.
This new Snoop Dogg establishment represents not just a commercial expansion but also a cultural fusion between Snoop’s signature style and Amsterdam’s rich cannabis heritage.
The coffeeshop will open on August 1, 2024. So, what are we waiting for?
S.W.E.D. is designed to be more than just a coffeeshop; it is a cultural center embodying Snoop Dogg’s vision of a premier cannabis experience. The store offers a unique blend of high-quality products, exclusive strains, artisanal edibles, and top-notch cannabis accessories, all meticulously selected by Snoop himself. This careful selection allows visitors to enjoy the best the world of cannabis has to offer.
“Amsterdam has always embraced cannabis, and so have I,” said Snoop Dogg. “It’s only fitting that I bring S.W.E.D. global to this iconic city that understands the joy of good cannabis and a good time.”
The interior design of S.W.E.D. Amsterdam directly reflects Snoop Dogg’s West Coast upbringing and creative spirit. Visitors are greeted by a modern and sleek decor featuring graffiti, iconic images, and phrases associated with Snoop Dogg. One of the most notable elements is the giant golden Doberman statue, along with the transparent Westside hand symbol that adds to the unique urban atmosphere of the space.
The coffeeshop spans two floors, each designed to offer a distinct experience. The ground floor includes a well-stocked retail area where customers can browse and purchase a variety of cannabis products. Comfortable seating is available for those who wish to enjoy their purchases on-site in a relaxed and stylish setting.
The basement of S.W.E.D. Amsterdam is designed to enhance the social experience of its customers. This cozy lounge offers additional seating, making it perfect for gatherings and meet-ups. This floor also features a special section dedicated to hosting product launches and exclusive events, reflecting Snoop Dogg’s dynamic and creative energy. The walls are adorned with custom artwork, creating an immersive and visually stimulating environment.
Located on Marnixstraat, one of the busiest and most picturesque streets in Amsterdam, S.W.E.D. is nestled in a prime area known for its vibrant nightlife and cultural significance. The coffeeshop’s location makes it easily accessible to both locals and tourists, making it a convenient spot to enjoy premium cannabis products.
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(Featured image by TechCrunch (CC BY 2.0) via Flickr)
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